Your Mission
To improve our website’s ranking on search engines for targeted keywords, increase organic traffic, and boost conversions.
Responsibilities:
- Keyword Research: Conduct in-depth keyword research to identify high-impact keywords and phrases relevant to our industry and target audience.
- Content Creation: Develop high-quality , SEO content including articles, blog posts, infographics, videos and and other multimedia materials, targeting the Vietnamese community in the US. The content should cover a wide range of subjects, such as language learning, cultural integration, academic support, career development, and more.
- On-Page Optimization: Optimize existing website content, meta tags, headings, and image alt text for improved search engine visibility.
- Community Engagement: Establish and maintain strong connections with the Vietnamese-American community through social media platforms, online forums, and relevant community organizations. Engage with community members to understand their specific educational requirements and gather feedback on existing content.
- Content Management: Organize and manage content on various platforms such as websites, blogs, social media, and learning management systems to ensure it is easily accessible and up-to-date.
- Data Analysis: Utilize analytics tools to track the performance of educational content, gather insights, and make data-driven decisions for continuous improvement. Collaboration: Work closely with cross-functional teams, including marketing, design, and subject matter experts, to create comprehensive and cohesive educational content.
- Stay Updated: Stay abreast of the latest SEO trends, best practices, and algorithm updates to ensure our content remains cutting-edge and search-engine friendly.
Requirements:
- Background: has the insights & experiences in education background and Vietnamese people community in Western countries.
- Writing Skills: Exceptional writing and editing skills with a keen eye for grammar, syntax, and tone. Demonstrated ability to craft engaging, informative, and SEO-optimized content.
- Analytical Mindset: Strong analytical skills to monitor performance metrics, draw insights, and make data-driven decisions.
- Technical Proficiency: Familiarity with SEO tools such as Google Analytics, Google Search Console, and SEO plugins for content management systems.
- Collaboration: Ability to work effectively in a team environment, collaborating with content creators, designers, and marketing professionals.
- Adaptability: Thrive in a fast-paced, ever-changing digital landscape, and adapt quickly to SEO trends and algorithm updates.
Benefits:
- Work-life balance: The fixed work schedule 09:00 – 17:30 from Monday to Friday, Saturday & Sunday off.
- Competitive Salary, commensurate with work experience
- Ambitious commission structure (uncapped)
- Performance Review (2 times per year)
- Flexible working style
- 12 paid leave/year
- Collaborative and open working culture
- Opportunity to work for a growing, talented, and driven startup team
Join us on the journey to grow our internet presence and increase organic search traffic. We’d love to hear from you if you’re passionate about SEO and have a sense for creating content that captivates both audiences and search engines.